{"id":19439,"date":"2025-11-11T11:42:24","date_gmt":"2025-11-11T11:42:24","guid":{"rendered":"https:\/\/bodegasleda.com\/processing-of-personal-data\/"},"modified":"2026-03-24T12:17:35","modified_gmt":"2026-03-24T12:17:35","slug":"processing-of-personal-data","status":"publish","type":"page","link":"https:\/\/bodegasleda.com\/en\/processing-of-personal-data\/","title":{"rendered":"Processing of personal data"},"content":{"rendered":"\t\t
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Processing of personal data<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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BODEGAS LEDA VI\u00d1AS VIEJAS, S.L., with registered address at C\/Mayor, 48 \u2013 47320
Tudela de Duero (Valladolid).<\/p>\n

The commercial, administrative and promotional management carried out by MASAVEU BODEGAS, S.L. refers to the products of the following wineries belonging to the Corporaci\u00f3n Masaveu Group:<\/p>\n

BODEGAS MURUA, S.A.<\/p>\n

BODEGAS FILLABOA, S.A.<\/p>\n

BODEGAS LEDA VI\u00d1AS VIEJAS, S.L.<\/p>\n

BODEGAS PAGOS DE ARAIZ, S.A.<\/p>\n

POMARADAS Y LLAGARES DE SARIEGO, S.L.<\/p>\n

What rights do you have and where can you claim them?<\/em><\/strong><\/p>\n

You may request to exercise these rights by sending a written communication to the Data Subject Rights Department, c\/ Cimadevilla 8, 33003 Oviedo (Asturias) or by sending an email to the following email address: atencion.derechos@grma.masaveu.com<\/a>.<\/em><\/p>\n

In the case of images captured by video surveillance systems, you may request to exercise these rights by contacting SERCOINFO SEGURIDAD, S.L. at personalyservicios@sercoinfo.com<\/a> and to BODEGAS LEDA VI\u00d1AS VIEJAS, S.L. with the contact details indicated elsewhere.<\/p>\n

<\/em><\/p>\n\n\n\n\n\n\n\n\n\n
LAW<\/em><\/strong><\/td>\nCONTENT<\/em><\/strong><\/td>\n<\/tr>\n
Access<\/em><\/strong><\/td>\nTo consult your data and obtain confirmation as to whether or not it is being processed.<\/td>\n<\/tr>\n
Correction<\/em><\/strong><\/td>\nTo modify those that are incomplete or inaccurate.<\/td>\n<\/tr>\n
Deletion<\/strong>\nTo request that they be deleted when they are no longer necessary, when required by law, when you withdraw your consent, or when you object to their processing, among other reasons.<\/td><\/em><\/td>\n<\/tr>\n
Objection<\/strong><\/td>\nTo request that your data not be processed for reasons based on your personal circumstances, in which case, once these reasons have been analysed, processing will cease.<\/em><\/td>\n<\/tr>\n
Restriction of processing<\/strong>\nTo block processing while assessing whether other rights apply, when you oppose their deletion, or want them to be retained, even if the winery does not need to process them, for the exercise or defence of your claims.<\/td><\/em><\/td>\n<\/tr>\n
Withdrawal of consent<\/strong>\nTo prevent the continued processing of your data, which will not affect the processing carried out up to that point.<\/td><\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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For what purpose?<\/strong><\/em><\/p>\n

Manage and fulfil orders received, proceed with invoicing and payment collection, and keep you informed about the status of your orders, offers, promotions, and news about our wine products and the world of wine.<\/p>\n

Why can you do that? <\/strong><\/em><\/p>\n

In order to guarantee compliance with the established contractual relationship. Due to the company’s legitimate interest in keeping you informed about promotions and offers for our products in which you have previously shown an interest by becoming our customer, although you will be allowed to object to this in each mailing. <\/p>\n

Third-party data <\/strong><\/em><\/p>\n

If you provide third-party data to indicate the shipping address, you must do so with their consent.<\/p>\n

Who else has access to your data? <\/strong><\/em><\/p>\n

The commercial, administrative and promotional management carried out by MASAVEU BODEGAS, S.L. Data is provided to the transport company to deliver the order, financial institutions or payment platforms with which MASAVEU BODEGAS, S.L. works, and the Tax Agency or Regional Treasury in the event that the transaction gives rise to compliance with legal obligations in tax matters.<\/p>\n

How long is your data retained? <\/em><\/strong><\/p>\n

Your data relevant for tax and accounting purposes will be kept until the legally established periods of five and six years, respectively, have elapsed. Your contact details and consumption history will be kept for the purpose of sending you information about our products and finding out which offers you may be interested in, provided that you do not object to such processing, in which case your data will be added to an exclusion list to prevent you from receiving future mailings. <\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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For what purpose?<\/strong><\/em><\/p>\n

Share our passion for wine by inviting you to join an exclusive group to receive special offers and promotions reserved for our best customers. We will use the contact details you have provided for this purpose.<\/p>\n

Why can you do that?<\/strong> <\/em><\/p>\n

Because by registering with our club via the website, you have given us your consent to do so. <\/em><\/p>\n

Who else has access to your data?<\/strong><\/em><\/p>\n

The commercial, administrative and promotional management carried out by MASAVEU BODEGAS, S.L.<\/p>\n

How long is your data retained?<\/strong> <\/em><\/p>\n

As long as you do not unsubscribe from the wine club. If you request to unsubscribe, your details will be added to an exclusion list to prevent you from receiving further advertising for our products, unless you indicate otherwise. <\/em><\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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For what purpose?<\/em><\/strong><\/p>\n

They are processed for the purpose of contacting companies, entrepreneurs or professionals with whom BODEGAS LEDA VI\u00d1AS VIEJAS collaborates or to whom it supplies its products, or to identify the legal representatives of such companies in cases where legal relationships are established with them.<\/p>\n

Why can you do that?<\/em><\/strong><\/p>\n

Because the relationship established with its distributors, suppliers, and customers of its products determines the existence of a legitimate interest in maintaining fluid contact with the company, entrepreneur, or professional through its employees and in order to verify the capacity of its representatives to act on its behalf in legal matters.<\/p>\n

Who else has access to your data?<\/em><\/strong><\/p>\n

The commercial, administrative and promotional management carried out by MASAVEU BODEGAS, S.L. Your data will not be disclosed to third parties, unless required to do so by law.<\/p>\n

How long is your data retained?<\/em><\/strong><\/p>\n

For as long as the relationship with your company, employer or professional continues and, in the case of legal documents, for as long as they remain in effect or give rise to any type of liability, being necessary for the exercise of rights or the defence of the company against claims.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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What data is processed?<\/strong><\/em><\/p>\n

Data relating to name and surname, postal and email address, and telephone number appearing on cards received at trade fairs, conferences, conventions, wine tastings or derived from relationships with the media, contacts through professional social networks such as LinkedIn, or obtained from advertising agencies or from your attendance at one of our events.<\/p>\n

For what purpose?<\/strong><\/em><\/p>\n

Sending information about vintages, events or participation in campaigns related to the world of wine.<\/p>\n

Why can you do that? <\/strong><\/em><\/p>\n

Because the company has a legitimate interest in its relationship with wine or the media and the interest shown in our products in keeping you informed about our activities or involving you in our campaigns, although you may object to such processing at any time.<\/p>\n

Who else has access to your data? <\/strong><\/em><\/p>\n

The commercial, administrative and promotional management carried out by MASAVEU BODEGAS, S.L.<\/p>\n

How long is your data retained?<\/strong> <\/em><\/p>\n

As long as you do not object to the processing. In each communication, we will inform you about the possibility of unsubscribing from our distribution lists and how to do so. <\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/i><\/span>\n\t\t\t\t\t\t\t\t<\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\tFurther information on the processing of your contact details for sending a message to our mailbox.<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t

For what purpose? <\/strong><\/em><\/p>\n

Only your contact details are required in order to respond to your request.<\/p>\n

Why can you do that? <\/strong><\/em><\/p>\n

Because your request gives rise to a legitimate interest on the part of the company to respond to you, for which it is necessary to process your contact details.<\/p>\n

Who else has access to your data? <\/strong><\/em><\/p>\n

Your data will not be disclosed to third parties under any circumstances, but BODEGAS LEDA VI\u00d1AS VIEJAS, S.L. may disclose your data to the Group winery best suited to assist you in each case, so that it can provide you with the information most relevant to your needs.<\/p>\n

In any case, the Group’s website provides information on the different wineries, and you can contact a specific company directly by accessing the contact form on its website.<\/p>\n

How long is your data retained?<\/strong><\/em><\/p>\n

Your data will be deleted once your request has been dealt with, unless another type of relationship or interest has arisen from it that determines its retention.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/i><\/span>\n\t\t\t\t\t\t\t\t<\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\tFurther information on the processing of images captured by video surveillance systems.<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t

For what purpose?<\/strong><\/em><\/p>\n

Image processing by video surveillance systems is carried out for security purposes.<\/p>\n

Why can you do that? <\/strong><\/em><\/p>\n

The processing of images for video surveillance purposes is based on the legitimate interest of BODEGAS LEDA VI\u00d1AS VIEJAS, S.L. in protecting its infrastructure and facilities, as well as ensuring the safety of its employees and anyone who accesses its facilities.<\/p>\n

Who else has access to your data? <\/strong><\/em><\/p>\n

The video surveillance and security service is provided by the private security company SERCOINFO SEGURIDAD, S.L., which accesses the data on behalf of BODEGAS LEDA VI\u00d1AS VIEJAS, S.L.<\/p>\n

The images may be provided upon request to law enforcement agencies or judges and courts in the course of investigations or proceedings, or when their provision is necessary for the exercise or defence of the rights of the company or third parties who may be affected.<\/p>\n

How long is your data retained?<\/strong><\/em><\/p>\n

Your data will be deleted within a maximum period of one month from the date of recording, without prejudice to those images that must be retained in the course of an investigation, as they are necessary until the investigation is concluded or the responsibilities arising from the recorded activities are determined.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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